DENVER— Powdered alcohol hasn’t even arrived in stores yet, but states already are moving to ban the product touted by its inventor as an easy way to mix a drink on the go.
Colorado is the latest state considering prohibiting “Palcohol” amid concern it will increase underage drinking. The product is marketed as an ounce of rum or vodka in powdered form, which is then added to water.
Each serving is the equivalent of a shot of liquor, according to Lipsmark, the company that owns Palcohol.
“I think being proactive and jumping out in front of the problem is probably the right thing