Shug’s ice cream shop marked its first anniversary Saturday, welcoming families to celebrate with ice cream for breakfast in downtown Minden.

The event, which coincided with National Ice Cream for Breakfast Day, drew customers in their pajamas for a morning filled with sweet treats, including ice cream and waffles, cereal milkshakes, and doughnut ice cream sandwiches.

Shug’s, a family-owned and operated shop, has become a community staple since opening last year. As part of its celebration, Shug’s announced a fundraiser, Scooping for St. Jude, set for next Saturday. The shop will donate $1 for every scoop sold that day to benefit St. Jude Children’s Research Hospital.
“Thank you for an amazing first year—we couldn’t have done it without you!” owner Mandi Hart said.
The ice cream shop opened at 8 AM for the event, serving breakfast-themed frozen treats to a crowd of families and supporters.
