Purvéy set to open in fall 2025
Sara McDaniel, known both locally and internationally for her historic home renovations and short-term rentals, has announced her latest venture: a curated retail store called Purvéy, slated to open in downtown Minden in fall 2025.
Described as “a unique shopping experience curated by Sara McDaniel of Simply Southern Cottage and Minden Stays,” Purvéy will feature vintage fashion, reloved clothing, vinyl records, used books, propagated plants, and other hand-selected items.
The new storefront will be located on the corner of Broadway and Dixie, directly across from A.J. Price.
“I’m so excited to be bringing this shopping experience to Minden,” McDaniel said. She added that her goal is to help expand the number of potential customers coming to visit and shop in the city.
McDaniel shared the announcement on social media, writing, “@purveyminden is almost here, and we’re about to electrify downtown with the most heart-thumping vintage fashion and reloved clothing finds, soul-stirring vinyl, used book collection, propagated plants and so much more!”
McDaniel first gained attention with the renovation of her own home, Simply Southern Cottage, and has since undertaken high-profile restoration projects including The Villas at Spanish Court and the Fuller-White House. Her work has been featured in Cottages & Bungalows, House Beautiful, Forbes, and others.
Her projects have consistently drawn visitors to the area, and excitement around the new storefront is building. Locals expect the shop to boost tourism and continue revitalizing downtown Minden.
Purvéy is expected to open its doors in fall 2025.